Friday, December 13, 2024

The Ending Of Buy Now! The Shopping Conspiracy Is A Total Bait And Switch, But I’m Not Upset About It

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Spoiler Warning! There are some major spoilers for Buy Now! The Shopping Conspiracy throughout this article. No, this is not a joke or another bait and switch.

I’m usually not a person who likes a “bait and switch” approach when I’m watching a movie or show, but I make an exception from time to time. And that was recently the case with Buy Now! The Shopping Conspiracy, an engaging (and sometimes enraging) documentary that is now available for anyone with a Netflix subscription.

Though not quite a true crime documentary, this 84-minute 2024 Netflix original follows ex-insiders of brands like Adidas, Amazon, and Apple as they share those little tricks that massive companies use to keep us engaged, keep us shopping, and keep us consuming. But, unlike so many other docs, the Buy Now! The Shopping Conspiracy ending has a twist that is equal parts maddening and brilliant, and I just have to talk about it.

(Image credit: Netflix)

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