It was a time when there was a push from women — particularly in Australia with our unique climate — towards wearing clothes that were more practical.
But despite the activism, it was still a time when women showing flesh wasn’t considered polite.
This was why it caused quite a fuss in 1907 when Kellerman donned a swimsuit of her own design while visiting the US.
“The shapely Miss Kellerman achieved most notoriety of all when she scandalised the bathers on Boston’s Revere Beach by walking down to the water wearing one-piece bathers,” said a report from Mackay’s Daily Mercury in 1953.
“Strong men turned pale at the revealing sight, and shocked women covered their eyes and reached for their smelling salts.”
Kellerman persevered with the new style, eventually releasing her own swimwear line.
In doing so, she contributed to the growing desire of Australian women to have greater empowerment and autonomy over their own bodies.
“You could say Annette Kellerman kicked off the contemporary swimsuit for women,” Traill-Nash says.
“She gave them an example of someone … wearing something that was practical, that gave them freedom of movement.”
Clothes and colonisation
While clothing can be about utility or expression, it can also be used as an act of control.
“Clothing played a huge role in colonisation,” says Nakkiah Lui, a writer, actor, director and Gamilaroi and Torres Strait Islander woman.
Lui says clothing being used “as a tool of oppression” by Australian governments has a long history.
“In the late 1800s, they had a policy called the Clean, Clad and Courteous,” she recalls.
“You had to be clean. You had to be clad in the right uniform and courteous with the right manners.”
The policy was used to decide whether Aboriginal children were allowed to attend government schools.
As Lui points out, clothes and appearance were also used to justify the removal of Aboriginal children during the Stolen Generation.
“This is so recent in Australia’s history. If their hair didn’t look the right way, if their clothes were dirty, the kids could be taken,” she says.
“The Stolen Generations policy was actual genocide, where clothing was used as a tool to enforce that.
“Clothing has really been used to oppress people and to dehumanise them.”
Political pink shorts
Former South Australian Labor premier Don Dunstan took the idea that fashion was political to another level.
At a meeting of state and territory leaders in Canberra in 1972, Dunstan turned up in a white t-shirt and bright pink short shorts.
And, as the story goes, he was so desperate to make sure it made headline news, he snuck out a side door and went to the front of the now-Old Parliament House to have his photo taken.
“The evening tabloid ran with the headline, ‘Dazzling Don Dunstan does it again. SA’s swinging premier stands out against the grey conservative interior of Parliament House,'” says fashion historian Dr Madeleine Seys.
Despite appearances, the pink shorts were more than a political stunt.
Dunstan’s government, which was in power in the late ’60s and then again during the ’70s, was known for its social progressiveness.
It’s credited with enshrining women’s, Indigenous and consumer rights, decriminalising homosexuality and investing and building in the arts.
The answer, partly, was the 1982 decision to appoint Peter Tully as artistic director of the parade.
“Peter Tully got a grant from the Australia Council to start the Mardi Gras workshop and help build floats or make a costume,” says William Yang, a photographer who captured Sydney’s gay scene on film.
“That changed everything.”
Under Tully’s supervision, the event was reborn as the colourful celebration of queer culture we recognise today.
It was an opportunity for those in the community — and its allies — to use costumes and clothes to express themselves and their identity.
“There was a kind of feeling of liberation,” Yang says.
“People came out of the closet, and it gave you courage to be visible and to shout your slogans to the world: ‘This is who we are, and we are going to be lewd and sexy.'”
Two years after Tully’s first parade, in 1984, homosexuality was decriminalised in New South Wales.
Burkinis hit the water
Aheda Zanetti grew up learning to swim like many other Australian children.
But she remembers the time when going for a swim began to feel different.
“Puberty started, we’re developing, we’re just not comfortable wearing a bikini,” says the Lebanese-Australian fashion designer on The Way We Wore.
“It didn’t mean that we didn’t love it. We just didn’t do it.
“We were always on the sideline. I didn’t want my kids to go through that.”
Zanetti was determined to find a way to get herself, and hopefully other women, back in the water.