Hyundai, the event sponsor for the FIFA World Cup, has frequently used BTS as a spokesperson and a song for the 2022 World Cup will be released by the group as part of the global marketing, know the performance release date
K-pop group BTS, nominated for a Grammy, declared that while they would still be active as a group, they will be concentrating much more on separate projects. The group was recently spotted assembling for the World Expo announcement event where they were formally addressed as ambassadors. In related news, a single will reportedly be released in support of the FIFA World Cup and additional collaboration between the pop heavyweights is rumored.
BTX x FIFA World Cup 2022 Collaboration Confirmed, Song, Performance Release Date
K-pop Group BTS set to launch theme song for 2022 FIFA World Cup
2022 FIFA World Cup Theme Song Details, Sponsor, And Link with BTS
According to reports, BTS is getting set to drop a single in honor of the 2022 FIFA World Cup and as per latest reports by Pink Villa, the K-pop sensations will participate in this year’s FIFA World Cup celebrations as a part of Hyundai’s World Cup partnership project. BTS will take part in the World Cup song project as the worldwide brand ambassador for Hyundai Motors.
The campaign, dubbed Goal of the Century, will promote sustainability and features football legend Steve Gerrard, Korean national team captain Park Jisung, UNESCO ambassador Nadia Nadim, fashion designer Jeremy Scott, and sculptor Lorenzo Quinn. According to Pink Villa, the “Hyundai Goal of the Century Pledge” giveaway event, which begins on July 29 and lasts until September 30th, will be launched by the sustainability campaign’s ambassadors. The 11 fortunate contestants will each receive a ticket to see the World Cup in Qatar in person.
Recent Updates on BTS and Hype for their comeback
The project’s song collaboration component is expected to be unveiled in the second half of the year in November, when the 2022 FIFA World Cup officially kicks off and runs until December 18. After hearing the recent news, fans are curious to know whether BTS will genuinely attend the World Cup on November 21 and whether they are slated to perform at the opening ceremony. BTS gave a lavish performance at the Seoul World Cup Stadium’s 2020 MAMA stage two years ago.
The news is equally intriguing because it comes after the group’s first declaration that it would be taking a break together. The group is not on hiatus, the label and the members informed fans; rather, they are taking some time to concentrate on their individual projects. The first member to have a solo debut album was J-Hope. On July 15, Jack in the Box debuted on streaming services to rave reviews.
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